by agileimpact | Feb 26, 2016 | Digital Influence, Resources
Written by Ben StraussWhen measuring the success of your digital marketing campaign on social media, do you prefer to track the size of your audience (the number of followers you have) or do you place more value in the engagement you get from your audience (likes,...
by agileimpact | Apr 16, 2015 | Digital Influence, Digital Presence, SEO and Analytics
When it comes to your audience, it’s important to do more than just know who they are. In fact, developing an audience can be a far more in-depth and worthwhile process than you might think.Traditionally, marketers really only had the option of “renting”...
by agileimpact | Feb 13, 2014 | Digital Influence, Digital Presence
Knowing who is spending the most time on different social media networks is important for marketers. While Twitter and Facebook may be the most popular platforms – are your customers actually on it? FacebookSurprisingly, while Facebook was very popular for students...