Tag: digital brand

Creating your Digital Brand

In an age where the biggest and brightest brands begin life online, it’s more important than ever to think about how to create your digital brand. But with everyone throwing the phrase around, it’s difficult to know where to start. Your digital brand is your identity online. As in offline Read more

Who is Your Audience?

With so much happening in social media these days, it’s easy to get overwhelmed by everything that’s out there. But it’s important to take a step back and think in broader terms about your social media plans. In particular, who are you actually trying to reach with your digital brand? Read more