The Blog

Managing Your Online Presence, 280 Characters at a Time

Wednesday, Nov 15th, 2017.

Twitter, once famous for its 140-character posts, is now allowing posts as long as 280 characters. This is potentially good news for brands. This paragraph and the previous one are 140 characters long. That’s the tiny space brands had to join conversations and share their stories. On Wed., 11/8/17, Twitter Read more

Keep Your Data Cyber-Secure

Tuesday, Oct 24th, 2017.

Think your data is cyber-secure? Put your knowledge to the test and up your digital risk management game with these actionable tips and online resources. Read more

What Is Structured Data, and Why Should You Care?

Friday, Sep 1st, 2017.

Image search is a growing part of the internet ecosystem. Pinterest has added “visual discovery features,” which have caused its monthly visual searches to increase nearly 60 percent over last year. Google recently announced that its image search function on mobile devices now supports badges that show when an image Read more

Where Did My Traffic Spike Come From? A Basic Google Analytics Tutorial

Friday, Jun 30th, 2017.

When you’re in charge of a website or its social media, how can you tell how many people are visiting your site and where they are coming from? If you haven’t already, the first step in that process is talking with your website developer and getting Google Analytics up and running on the site. Read more